Clear Space Professional Organizing

Words in [brackets] are blanks you fill in with your own details when you adopt this sample in Supreme Plan AI.

Executive Summary

Clear Space Professional Organizing is a home organizing service in Colorado. We help people sort, declutter and set up their homes: closets, kitchens, garages, playrooms, home offices and move-ins. Our clients are busy families, new movers and people downsizing who want a home that works and do not know where to start.

The problem is simple. Clutter is stressful, and most people either never start or buy bins that make little difference. We come to the home, make a plan with the client, do the sorting and setup together and leave a system that is easy to keep.

Here is what our numbers show. We expect sales of $78,600 in Year 1, growing to $276,950 by Year 5 as we add organizers and grow maintenance plans. We expect a loss of about $2,200 in Year 1 while we build our client list, then a profit from Year 2 (about $4,300), growing to about $32,900 by Year 5.

We need $34,000 in total. That covers $11,600 in startup costs (carts, totes and a starter kit of bins, a laptop and camera, a website, insurance and a first training course) and a cash cushion for the first months. I am putting in $14,000 of my own money, and I am asking for a $20,000 SBA loan.

I am Janelle Moore, the owner. These numbers are estimates based on the assumptions listed at the end of this plan, not promises.

Company Description

Clear Space Professional Organizing will be a limited liability company (LLC) in Colorado, owned by Janelle Moore. An LLC is a business type that generally keeps your home and savings separate from the business's debts and lawsuits, although a lender may still ask for a personal guarantee. A business attorney or the Small Business Development Center (SBDC) can explain how it works in our state.

What we believe. The client decides what stays. We never judge, we protect privacy and we leave the home cleaner than we found it.

What we offer:
- In-home organizing sessions. A half-day or full-day session to sort and set up a room or two.
- Move-in and estate projects. Larger projects such as unpacking, setting up a new home, helping someone downsize and sorting a family member's belongings with care.
- Subscription maintenance and virtual sessions. A monthly plan with regular visits or video sessions to keep systems working.
- Later, as we grow: a store of recommended products and workshops. The numbers in this plan do not include these.

The space. We work from a home office and visit clients. The plan includes a small allowance for supplies and storage of project bins.

Licenses and insurance. We will register the LLC with the state, get a business license and an EIN (the business tax number from the IRS, free at irs.gov), and ask the city whether a home occupation permit applies. We will carry general liability and professional liability insurance, insurance for client property in our care and workers' compensation once we hire. We do not handle hazardous waste, do not give legal or financial advice about estates and keep every client's belongings and information private.

Where things stand today. This plan is my starting point. Before I sign a lease or buy equipment, I will talk with at least 20 busy households and 5 movers or agents about what they would pay, and line up at least 5 clients who would book a first session. If the numbers do not match this plan, I will change the plan before I spend money.

Problem & Opportunity

Clutter takes more time and energy than most people have.

1. Not knowing where to start. A garage or closet that has not been touched in years is daunting.
2. Systems that do not last. Bins and labels do not work unless the system fits the person.
3. Big life changes. Moving, downsizing or settling a family member's home is emotional and physical work.
4. No time. Busy families lose weekends to sorting.
5. Privacy worries. People are cautious about letting someone see their belongings.

How we will find out if people want this before we spend money. I will talk with at least 20 households and 5 movers and agents about what they would pay and what they dislike about organizing help. Our Year 1 plan needs about 160 sessions, 10 larger projects and 68 subscription client-months.

Products & Services

What we sell. We have three offerings, each priced simply.

1. In-home organizing sessions. The plan assumes an average of about $340 per session in Year 1, rising to about $380 by Year 5, with about $18 per session in supplies. We expect about 160 sessions in Year 1 (about 3 a week), growing to about 440 a year by Year 5.
2. Move-in and estate projects. The plan assumes about $1,400 per project in Year 1, rising to about $1,600, with about $90 per project in direct costs. We expect about 10 projects in Year 1, growing to about 33.
3. Subscription maintenance and virtual sessions. The plan assumes about $150 per client per month in Year 1, rising to about $170, with about $8 per month in direct costs. We expect about 68 client-months in Year 1 (about 6 clients on average), growing to about 335.

Our prices. A flat price for a half-day or full-day session, a written estimate for projects and a monthly price for plans.

How it works for a client:
1. A free 20-minute call to talk about the space and goals.
2. A walk-through, photos with permission and a written plan and price.
3. The session: sort into keep, donate, recycle and discard, then set up zones, labels and simple routines.
4. We take donations to a charity and give a receipt, and leave a short guide for keeping the system.

Gross margin, explained. "Gross margin" is the share of each sale left after paying for supplies and project materials. Our plan shows about 94% in Year 1. That money pays the organizers, vehicle costs, marketing and other bills. Pay is counted separately, under payroll.

Market Analysis

Who will use us:
- Busy families with children and full schedules.
- People who are moving, new homeowners and people downsizing.
- Families settling a relative's estate.
- Home office workers and small business owners.

Where we will work. Clients within about 30 minutes of home.

How we sized the plan. Our Year 1 plan needs about 3 sessions a week plus a few projects and subscriptions, which one organizer can handle. I will check the real numbers by talking to households and movers before spending money.

Season. Spring cleaning, summer moves and the start of the year are busy. The numbers show a yearly average.

Competitive Landscape

Other choices clients have:
1. Doing it themselves, which costs little but often stalls.
2. Other professional organizers, some of whom are very good, so fit and trust matter.
3. Moving and cleaning companies, which handle some of the work but not the sorting.
4. Junk removal companies, which haul but do not organize.

How we will win clients: a free call, a written plan and price, respect for privacy and a system that fits the person. These are promises we have to keep, and any competitor could make them too, so we will measure ourselves on them every week.

Marketing & Sales Strategy

How clients will find us.
- A simple website with before-and-after photos taken with permission, prices and a booking form.
- A free Google business listing with reviews.
- Partners such as real estate agents, movers, senior living advisors and interior designers.
- Social media tips and short videos about organizing.
- A referral thank-you for clients who refer a friend.

Marketing budget. About $4,800 a year in Year 1 (about $400 a month), growing about 8% a year. The logo, website and photos are paid for from startup costs ($2,900).

Operations Plan

How the business runs day to day.

A normal project:
1. Confirm the plan and bring supplies, bags, labels and totes.
2. Sort with the client, with clear piles for keep, donate, recycle and discard.
3. Set up zones and labels, wipe surfaces and take donations to a charity.
4. Send a short guide and a follow-up message a week later.

Privacy and safety. We keep client information and photos private, ask before photographing, lift with care, do not handle hazardous materials and do not dispose of important papers without the client's approval. We do not give legal, tax or medical advice, and we suggest an attorney or a professional when a client asks.

Equipment. About $4,500 to start: carts, totes and a starter kit of bins, a laptop, tablet, camera and phone. We set aside about $1,500 a year after that.

Running costs in Year 1: vehicle fuel and maintenance about $3,600, marketing about $4,800, business and professional insurance about $1,800, software and phone about $2,400, supplies and bins for projects about $2,400, and accounting, licenses and legal about $2,000. That is $17,000 in all.

Payment. Clients pay a deposit to book and the balance by card at the end of the session.

Management & Organization

Who runs the business. Janelle Moore, owner and lead organizer. As owner I will work with clients, plan projects, train organizers and handle the money. I plan to pay myself $36,000 a year in salary.

The team. Pay figures include payroll taxes and workers' compensation insurance.
- Organizer (full-time): none in Year 1, one in Years 2 and 3, two in Year 4 and three in Year 5, at about $32,000 a year each.
- Organizer (part-time): one in Years 1 and 2 and two from Year 3, at about $20,000 a year each.
- Scheduling and client care (part-time): one starting in Year 3, at about $20,000 a year.

We hire people who are discreet, kind and organized, train everyone on privacy and lifting, and run background checks (with the person's permission and following the law) on anyone who enters clients' homes.

People who will help us: a bookkeeper or tax preparer, an insurance agent who understands service businesses, a business attorney for a one-time review of the client agreement, and a free mentor from SCORE or the Small Business Development Center (SBDC).

Milestones Narrative

Our goals and when we plan to reach them.
- Before opening (2 to 3 months ahead): talk with at least 20 households and 5 movers and agents, line up at least 5 clients, register the LLC and get an EIN, open a business bank account, get insurance quotes, set up the website and scheduling, have an attorney review the client agreement and run a free practice session. Spend on tools only after the first clients are in hand.
- Year 1: open with the owner and one part-time organizer, with about 160 sessions, $78,600 in sales and a loss of about $2,200.
- Year 2: add our first full-time organizer, with about 225 sessions, $122,100 in sales and a profit of about $4,300.
- Year 3: add a scheduler and a second part-time organizer, with about 310 sessions, $178,100 in sales and a profit of about $13,000.
- Year 4: add a second full-time organizer, with about 380 sessions, $227,725 in sales and a profit of about $23,300.
- Year 5: grow to about 440 sessions a year with a team of seven, $276,950 in sales and a profit of about $32,900.
Growth depends on booking and keeping clients, growing maintenance plans and hiring discreet organizers, so treat the later years as goals, not promises.

What we check every week: sessions, projects, subscription clients, repeat bookings, reviews and cash in the bank.

Funding Request

How much we need and how we will use it. Total we are raising: $34,000.

How we got that number. The Funding Need Calculator in this plan adds up three things:
- Startup costs of $11,600, listed item by item in the Startup Costs section: $2,500 for label maker, carts, totes and a starter kit of bins, $2,000 for laptop, tablet, camera and phone, $400 for business license and local permits, $1,700 for legal, contract and accounting setup, $2,900 for logo, website and before-and-after photos, $1,200 for first insurance payment, and $900 for training and certification course.
- A cash cushion of about $21,100: the deepest hole our cash falls into while we build our client list (about $2,900) plus about 3 months of running costs (about $18,300). Lenders call this "working capital."
- Together that comes to about $32,700, rounded up to the nearest $500: $33,000.
We are raising $1,000 more than that, $34,000 in all, to leave extra room for loan payments in the first years and for the weeks between bookings.

Where the money comes from:
- My own money: $14,000.
- Amount requested as a loan: $20,000.

Kind of funding we are looking for. An SBA 7(a) small loan through a local bank or community lender. SBA Microloans, which go up to $50,000 through nonprofit lenders, are another place to ask; their repayment times are usually shorter, so the monthly payment would be higher. Put any agreement with a lender, family member or friend in writing.

How we will pay it back. We expect a loss of about $2,200 in Year 1 while we build our client list, then a profit from Year 2 (about $4,300), growing to about $32,900 by Year 5. With this funding, the business has money in the bank at the end of every year of the plan, and the lowest year-end balance is about $23,200, at the end of Year 1. The loan is planned at 12.75% interest over 10 years, so payments of about $296 a month (about $3,548 a year) are already included in our cash flow. We chose 12.75% as a cautious planning rate. Ask the lender for the real rate, which may be lower or higher.

What we are offering the lender: our equipment as collateral (something the lender can claim if the loan is not repaid) and my personal guarantee (my promise to repay from my own money if the business cannot).

A smaller first step, if needed. If we cannot raise the full amount right away, we can start smaller and grow into this plan:
- Phase 1: start as a solo organizer with a few clients on weekends while keeping your current job. Startup can be roughly $1,500 to $3,000 for supplies, insurance and a website. Get your own quotes.
- Phase 2: once you are booked three weeks ahead, add part-time help and follow this plan.
To plan the smaller start, make a copy of this plan (use Duplicate) and lower the numbers to match.

All numbers in this plan are estimates. We will update them as real results come in.

Appendix Notes

Documents to attach before you send this plan:

- Your resume (one page is fine) and any licenses or training certificates.
- A personal financial statement (a list of what you own and what you owe; lenders usually provide a form).
- Business registration papers and your EIN (your business tax number from the IRS, free at irs.gov).
- Proof of insurance, or a quote.
- Your price list, client agreement and privacy statement.
- Before-and-after photos and client letters.
- Proof of insurance, or quotes.
- Your estimate form.
If you don't have any of this yet, no worries - let's continue.

The assumptions behind our numbers (change them in the Financials section to match your own):
- In-Home Organizing Sessions: about $340 per session in Year 1, rising to $380; about $18 per session in direct costs, rising to $20; about 160 sessions in Year 1, growing to 440.
- Move-In and Estate Projects: about $1,400 per project in Year 1, rising to $1,600; about $90 per project in direct costs, rising to $100; about 10 projects in Year 1, growing to 33.
- Subscription Maintenance and Virtual Sessions: about $150 per client-month in Year 1, rising to $170; about $8 per client-month in direct costs, rising to $9; about 68 client-months in Year 1, growing to 335.
- Pay: Owner / Lead Organizer $36,000 (1/1/1/1/1); Organizer (full-time) $32,000 (0/1/1/2/3); Organizer (part-time) $20,000 (1/1/2/2/2); Scheduling and Client Care (part-time) $20,000 (0/0/1/1/1). The numbers in parentheses are how many people we plan to have in Years 1 through 5. Pay figures are yearly and include payroll taxes and workers' compensation.
- Other yearly costs in Year 1: vehicle fuel and maintenance $3,600, marketing $4,800, business and professional insurance $1,800, software and phone $2,400, supplies and storage bins for projects $2,400, and accounting, licenses & legal $2,000. These grow between 5% and 12% a year as the business grows.
- Clients pay by card at the end of the session. At the end of Year 1 about $3,930 (5% of Year 1 sales) is subscription or project balances still to come.
- Tax rate: 21%.
- Every dollar amount is an estimate. Replace them with your own quotes and research.

Startup Costs