Words in [brackets] are blanks you fill in with your own details when you adopt this sample in Supreme Plan AI.
Executive Summary
Ironclad Construction LLC is a licensed general contracting company in Georgia. We build kitchen and bathroom remodels, whole-home renovations, room additions and accessory dwelling units for homeowners and small property owners. Every job starts with a clear written scope, a fixed price, a schedule and a named project lead.
Why this fits. A renovation is one of the biggest purchases a family makes, and many have been burned by contractors who disappear, change the price or leave a job half done. A contractor who communicates, keeps the site clean, finishes on the promised schedule and stands behind the work earns referrals, which are the cheapest way to find the next job. Homeowners are staying in their homes longer and choosing to improve them, and many want room for a relative or a rental unit.
Here is what our numbers show. In Year 1 we plan about 15 renovation contracts at about $48,000 each and about 3 room addition or accessory dwelling unit contracts at about $145,000 each. That brings in sales of $1,155,000, growing to $4,338,000 by Year 5. We expect a profit of about $184,100 in Year 1, a profit of about $305,300 in Year 2, a profit of about $510,000 in Year 3 and a profit of about $857,500 by Year 5. Materials, crew pay and the long wait between finishing work and getting paid are our largest costs, and the plan counts all of them.
We need $185,000 in total. Of that, $100,000 is startup costs (tools and a trailer, safety gear, license and bond costs, a storage yard, software, marketing and cash to buy materials for the first projects), and the rest is cash for the first months. I am putting in $45,000 of my own savings and asking for a $140,000 SBA 7(a) loan.
I am Daniel Osei, the owner and general contractor. These numbers are estimates based on the assumptions listed at the end of this plan, not promises.
Company Description
Ironclad Construction will be a limited liability company (LLC) in Georgia, owned by Daniel Osei. We will work from a home office and a rented storage yard for tools and materials, with no showroom.
What we believe. A construction project is one of the biggest things a family pays for, and they deserve a clear price, a clear schedule and a contractor who answers the phone.
What we offer:
- Kitchen and bathroom remodels.
- Whole-home renovations and interior updates.
- Room additions and accessory dwelling units.
- Aging-in-place changes such as wider doors and walk-in showers.
- A free on-site estimate with a written scope and fixed price.
Licensing, permits and safety. We hold the state contractor license and bond, carry general liability and workers compensation insurance, pull every permit the city requires and pass every inspection before the next stage starts. Subcontractors are licensed and insured. We confirm every rule and requirement with the state licensing board and the building department before we start, and we never start work without a signed contract.
Where things stand today. The estimating process, contract, safety plan and budget are written. The next steps are the license, the yard and the first two signed projects.
Problem & Opportunity
Homeowners who want to renovate face a hard choice. Large firms can be expensive and impersonal. Small, informal contractors may do good work, but many do not have the license, insurance or paperwork to protect the owner, and some start a job and stop when the money runs short.
The common complaints are the same everywhere: the price changes after work starts, the schedule slips without notice, the crew leaves a mess and nobody returns calls. Those problems are about management, not carpentry.
A contractor who manages jobs carefully and communicates can win trust and referrals.
Products & Services
Ironclad Construction will be the licensed, careful, communicative contractor that homeowners are looking for.
What makes us different:
1. A written scope and fixed price before work begins. Changes are priced and signed before they are done.
2. A schedule shared with the owner. A weekly update in writing and a named project lead.
3. A clean, safe site. Floors, furniture and landscaping are protected and the site is cleaned every day.
4. Licensed and insured. Every trade is licensed and insured and we pass every inspection.
5. A clear payment schedule. Payments tied to finished work, never a large payment up front.
6. A written warranty and a follow-up visit after the project.
Why customers refer us. The job went the way we said it would.
Market Analysis
Who we serve:
- Homeowners who want to remodel a kitchen or bathroom.
- Families who need space for a relative, a home office or a rental unit.
- Older adults who want to stay in their home.
- Small property owners and landlords with rental units.
- Real estate agents whose clients need work done before or after a sale.
How we sized the market. Our trade area is the counties within about a 45-minute drive. We are not counting on a share of every home. Year 1 plans about 15 remodels and 3 additions, which is a very small number of the homes in our trade area. Replace this estimate with your own count of homes and permits issued in your area.
Competitive Landscape
What homeowners can do today:
1. Large remodeling firms. Strong brands and showrooms, but higher prices and less personal attention.
2. Small contractors and handymen. Lower prices and flexible, but often unlicensed, hard to schedule and weak on paperwork.
3. Design-build firms. Good for large projects, but expensive.
4. Doing it themselves. Cheaper, but time-consuming and risky, especially for permits.
5. Big-box store installation services. Convenient for simple work, but limited for custom jobs.
Where we fit. Ironclad offers the licensed, insured, documented service of a larger firm with the personal attention of a small one. We will not try to be the cheapest. We will win on clarity, reliability and care.
Marketing & Sales Strategy
How homeowners will find us.
Before opening:
- Finish the website with project photos, the process, the license number and an estimate request form.
- Letter the truck and put up yard signs at every job, with the owner's permission.
- Meet real estate agents, property managers and interior designers. We do not pay for referrals.
- Book the first two projects with people we know.
After opening:
- A free on-site estimate and a written scope for every lead.
- A Google Business Profile and honest reviews from real owners.
- A follow-up call after each project and a request for a review and a referral.
- Before and after photos shared with permission.
- Partnerships with local lenders and realtors.
What we will measure. Leads, estimates, how many estimates become contracts and how many jobs come from referrals.
Operations Plan
How the company will run.
Estimating and contracts. Every project starts with a site visit, a written scope, a fixed-price contract, a payment schedule and a schedule of work. Changes are written and signed before they happen.
Staffing in Year 1. Daniel leads projects and runs the business. A full-time laborer works with him and subcontractors do the electrical, plumbing and specialty work. A project manager joins in Year 2. Pay for each role is listed at the end of this plan.
Materials. Materials are ordered with the estimate, delivered when needed and tracked against the budget. We keep a small stock of common items.
Safety. Everyone on site wears the right gear, ladders and scaffolding are inspected, power tools are checked and a safety plan is posted. We follow the rules for lead-safe work on older homes, and we confirm those rules with the state before each job.
Permits and inspections. Permits are pulled before work starts and every inspection is passed before the next stage.
Getting paid. Payments follow a schedule tied to finished work, and the plan includes the cash to wait about 37 days for the last payments.
Management & Organization
The people who will run Ironclad Construction.
Daniel Osei, owner and general contractor. He holds the contractor license, writes every estimate and contract, leads every project and handles the budget. (Replace this paragraph with your own background.)
Full-time laborer (from Year 1). Works on job sites under the owner's supervision and is trained in safety, site protection and clean-up. Every worker signs the safety policy before the first day.
Project manager (from Year 2). Schedules trades, orders materials, inspects work, talks with owners and keeps each project on time and on budget.
Subcontractors. Licensed electricians, plumbers and other trades who work under written agreements and carry their own insurance.
Outside advisors. An attorney who reviews the contract and lien process, an insurance broker, an accountant and a free mentor from SCORE or the Small Business Development Center.
Staff pay in this plan is a full year per person: owner / General Contractor $65,000; full-Time Laborer $42,000; project Manager $60,000. Replace them with the pay you can offer where you live.
Milestones Narrative
Our goals and when we plan to reach them.
- Before opening (3 to 4 months ahead): complete the state contractor license and bond, buy insurance, set up the storage yard, buy the core tools and trailer, build the website, sign agreements with two trusted trade subcontractors and book the first two projects.
- Year 1: about 15 renovation contracts and 3 additions or accessory dwelling units; $1,155,000 in sales and a profit of about $184,100.
- Year 2: about 22 renovation contracts and 5 additions, with a project manager to run jobs; $1,894,000 in sales and a profit of about $305,300.
- Year 3: about 30 renovation contracts and 7 additions with a second crew; $2,765,000 in sales and a profit of about $510,000.
- Year 4: about 38 renovation contracts and 9 additions and a steady group of subcontractors; $3,720,000 in sales and a profit of about $690,400.
- Year 5: about 42 renovation contracts and 10 additions and referrals from past customers as the main source of work; $4,338,000 in sales and a profit of about $857,500.
Growth depends on winning and keeping customers, so treat the later years as goals, not promises.
What we check every week: projects signed and in progress, schedule status, change orders, materials cost compared with the estimate, unpaid invoices, safety issues, reviews and cash in the bank.
Funding Request
How much we need and how we will use it. Total we are raising: $185,000.
How we got that number. The Funding Need Calculator in this plan adds up three things:
- Startup costs of $100,000, listed item by item in the Startup Costs section: $12,000 for tools and power equipment, $9,000 for utility trailer, $6,000 for scaffolding and safety gear, $3,000 for laser levels and measuring tools, $5,000 for secure job-site storage, $3,000 for job-site tablets and printer, $12,000 for contractor license, bond and insurance deposits, $4,000 for storage yard deposit, $2,500 for estimating and project management software, Year 1, $6,000 for website, truck lettering and yard signs, $3,500 for LLC filing and contract review by an attorney, $30,000 for working capital for the first projects' materials, $4,000 for contingency.
- The cash the business uses before it breaks even, about $0. Sales cover the daily costs once the doors open, so the cash we need up front goes mostly to startup costs.
- A cash cushion of about $37,200: three months of Year 1 operating costs.
- Together, the cash used before break even and the cushion come to about $37,200, and the three pieces add up to about $137,200, rounded up to the nearest $500: $137,500.
We are raising $47,500 more than that, $185,000 in all, to cover a slower first season than planned and to pay for materials while customers' payments come in. With this funding, the lowest year-end cash balance is about $327,200, at the end of Year 1.
Where the money comes from:
- My own money: $45,000.
- SBA 7(a) loan: $140,000.
Kind of funding we are looking for. An SBA 7(a) loan from a lender that finances small construction businesses, backed by my own savings and the company's equipment as collateral.
How we will pay it back. We expect a profit of about $184,100 in Year 1, a profit of about $305,300 in Year 2, a profit of about $510,000 in Year 3, a profit of about $690,400 in Year 4 and a profit of about $857,500 in Year 5. With this funding, the business has money in the bank at the end of every year of the plan. Our loan is the SBA 7(a) loan at 10.5% over 10 years, $1,889 a month. That payment is already included in our cash flow. We chose these as cautious planning rates; ask the lender for the real rates, which may be lower or higher.
What we are offering the lender: the tools, trailer and equipment and my personal guarantee.
A smaller first step, if needed. If we cannot raise the full amount right away, we can start smaller and grow into this plan:
- Phase 1: start with remodels only, one crew, fewer tools and no additions, which lowers the startup costs and the loan.
- Phase 2: once the company has a steady backlog, add the project manager, a second crew and larger additions and follow this plan.
To plan the smaller start, make a copy of this plan (use Duplicate) and lower the numbers to match.
All numbers in this plan are estimates. We will update them as real results come in.
Appendix Notes
Documents to attach before you send this plan:
- Your resume and a personal financial statement (a list of what you own and what you owe; lenders usually provide a form).
- Business registration papers and your EIN (your business tax number from the IRS, free at irs.gov).
- Your contractor license, bond and certificates of insurance.
- Quotes for the tools, trailer and equipment.
- Your standard written contract, change order form and lien waiver forms.
- Photos and references from past projects.
- Letters from subcontractors and suppliers who will work with you.
If you don't have any of this yet, no worries - let's continue.
The assumptions behind our numbers (change them in the Financials section to match your own):
- Residential Renovation Contracts: about $48,000 in Year 1, rising to $64,000; about $31,200 in direct costs, rising to $41,600; about 15 in Year 1, growing to 42.
- Room Additions and ADU Contracts: about $145,000 in Year 1, rising to $165,000; about $94,250 in direct costs, rising to $107,250; about 3 in Year 1, growing to 10.
- A renovation contract is one remodeling job, such as a kitchen or a bathroom, at an average price of about $48,000 in Year 1. An addition or accessory dwelling unit contract is a larger job at about $145,000. Jobs are paid in stages as work is finished, and about 37 days of billing is still owed at the end of each year.
- Prices rise about 8% a year.
- Equipment ($38,000 in Year 1) covers power tools, a utility trailer, scaffolding and safety gear, laser levels, secure job-site storage and job-site tablets, and later years ($6,000, $8,000, $8,000 and $12,000) replace and add equipment.
- Pay (a full year, per person): owner / General Contractor $65,000; full-Time Laborer $42,000; project Manager $60,000.
- Other yearly costs in Year 1: insurance, Bond, and Workers Comp $16,500, vehicle Fuel, Maintenance, and Lease $14,400, marketing and Software $6,000, accounting, Legal, and Licenses $5,000. These grow between 3% and 8% a year.
- Customers and payers pay about 36 days after service, so at the end of Year 1 about $115,500 is still owed to us. Income tax at 21%.
- Every dollar amount is an estimate. Replace them with your own quotes and research.
Startup Costs
| Item | Category | Cost |
|---|---|---|
| Tools and power equipment | Equipment | $12,000 |
| Utility trailer | Equipment | $9,000 |
| Scaffolding and safety gear | Equipment | $6,000 |
| Laser levels and measuring tools | Equipment | $3,000 |
| Secure job-site storage | Equipment | $5,000 |
| Job-site tablets and printer | Equipment | $3,000 |
| Contractor license, bond and insurance deposits | Licenses and Permits | $12,000 |
| Storage yard deposit | Deposits | $4,000 |
| Estimating and project management software, Year 1 | Technology | $2,500 |
| Website, truck lettering and yard signs | Marketing | $6,000 |
| LLC filing and contract review by an attorney | Professional Services | $3,500 |
| Working capital for the first projects' materials | Working Capital | $30,000 |
| Contingency | Contingency | $4,000 |
| Total | $100,000 | |